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Baozun Inc. hits a new record for this year’s 11.11 festival!

This is another successful Single’s Day festival for Baozun’s brand partners with an achievement of 21.5 billion RMB in GMV between October 31 and November 11 (a 12.5% increase in year-on-year growth from 2021).

For this 14th edition, Baozun team once again worked very hard to ensure a smooth shopping experience from the Homepage of your favorite platforms to your doorstep.

Working hand in hand with the brands, we were able to transform this challenging year as highlighted by Vincent Qiu, Baozun Leader: “Despite COVID-related interruptions and a challenging macro-environment, our team proactively prepared and mobilised cross-country resources to set our partners up for success. We are committed to empowering brands with cutting-edge omnichannel solutions and delivering a high-quality shopping experience.”

Congratulations to all our brands! We thank you for your trust.


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